Menu
![]() ![]() ![]() The sampling method used for research is purposive sampling with 141 respondents who bought Berrybenka products. UTILITARIAN AND HEDONIC VALUES THAT INFLUENCE CUSTOMER SATISFACTION AND THEIR IMPACT ON THE REPURCHASE INTENTION: ONLINE SURVEY TOWARDS BERRYBENKA FASHION E-COMMERCE'S BUYERįaculty of Administrative Science, University of Brawijaya, Indonesia *E-mail: research aims to describe the influence of utilitarian and hedonic values toward customer satisfaction and repurchase intentions.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |